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What does DOW stand for and whats gonna happen if it keeps going down?

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Dow does not stand for anything - it is the first word in Dow Jones, the name of the company that created the Dow Jones Index (which is what everyone is referring to when they say "The Dow dropped today"). Fluctuations in the Dow don't affect anything directly although the Dow acts as a barometer for the health of the overall stock market (when the Dow decline, it is probable any stock you own also declined).  more
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