What does Mississippi, Believe It!™ mean for economic development?
Every economic development authority, convention and visitors bureau, city, county, professional association, private business, etc., in Mississippi could benefit economically if the misconceptions could be changed. The Cirlot Agency’s vision would be for the aforementioned to include aspects of the Mississippi, Believe It!™ Campaign in their daily business. For example, the public service announcements can be used as hot links on websites or homepages to dispel myths and create awareness of Mississippi.