What is ICICIdirect.com?
ICICIdirect.com is a brand under ICICI Securities Ltd. that offers online share trading facility for trading in Indian equity markets. It is a 3-in-1 account, connecting all the accounts i.e. bank, broking and demat (essential for investing in Indian markets) to each other. Thereby, it enables seamless and hassle free settlement for its clients. ICICIdirect was launched in January 2000 and started its operations in April 2000. Now we proudly service over 6 Lakh customers. Over the years the company has grown across all the verticals. It has increased it customer base, market share and revenue at higher percentage year on year. It has become possible because of automation and value added product offering month on month.
ICICIdirect.com is a brand under ICICI Securities Ltd. that offers online share trading facility for trading in Indian equity markets. It is a 3-in-1 account, connecting all the accounts i.e. Bank, broking and Demat (essential for investing in Indian markets) to each other. Thereby, it enables seamless and hassle-free settlement for its clients. ICICIdirect was launched in January 2000 and started operations in April 2000. Today we provide service to over 6 lac customers. Over the years the company has grown across all the verticals. It has increased its customer base, market share and revenue by a higher percentage year after year. All this has become possible because of automation and frequent value-added product offerings, month after month.
