Important Notice: Our web hosting provider recently started charging us for additional visits, which was unexpected. In response, we're seeking donations. Depending on the situation, we may explore different monetization options for our Community and Expert Contributors. It's crucial to provide more returns for their expertise and offer more Expert Validated Answers or AI Validated Answers. Learn more about our hosting issue here.

What is Market intelligence?

Intelligence market
0
Posted

What is Market intelligence?

0

First things first! Many organisations see market intelligence as a cost rather than an investment and hence the bitter fact that so much remains to be done on market intelligence when it comes to strategizing one’s marketing & sales plan. I strongly advocate continuous investment in MI, as this article will show, the value you get and benefits that accrue far outweigh your costs incurred proving beyond doubt that MI is indeed an investment rather than cost.

Related Questions

Thanksgiving questions

*Sadly, we had to bring back ads too. Hopefully more targeted.