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What is stealth or ghost page promotion?

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What is stealth or ghost page promotion?

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Stealth promotion uses special programming techniques to serve one set of pages to the search engine indexing program, and another to normal users. This practice is considered as unacceptable practice by search engines and is, as such, a high risk strategy. Sites discovered using this technique are usually removed from the index altogether, occasionally being banned for life. Spokespeople from a number of top search engines have publicly stated that websites caught practising ‘stealth’ technology will be banned for life – most top search engines are actively involved in developing anti-stealth technology. For these critical reasons, bFirst does not employ stealth technology – we are confident that our promotion techniques are thoroughly researched and proven to deliver top placements without compromising your sites long-term status within the search engines.

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*Sadly, we had to bring back ads too. Hopefully more targeted.