What is the benefit to the Merchant from DCC?
There are many benefits to the Merchant: offering customers the ability to pay for goods and services in their own currency has been shown to lead to a reduction in customer service queries / complaints about (a) customers desire to pay in the currency of their credit card and (b) situations where refunds paid back to the cardholder (where the pricing currency and the cardholder currency are different) are, due to foreign exchange rate fluctuations, less than the original price paid for the goods / services. The revenue stream provided by DCC also helps to subsidise operational costs which can be passed on to consumers in the form of lower prices.
