What is the difference bewteen a non-retail and retail licensee?
A retail licensee can only fulfill orders placed by the U of T Bookstore or Office of University Advancement Partnerships . Retail licensee products are intended for retail sales at the Bookstore or direct to the public. Retail licensees can fulfill non-retail orders from the U of T community provided the order is placed through the Bookstore. A non-retail licensee can only fulfill orders placed by authourized members of the U of T community. Non-retail licensee products are intended for promotional, marketing, recognition, administration, awards and development purposes. What products must be licensed? All U of T branded apparel and products must be licensed. Typical products licensed by the Trademark Program are T-shirts, sweatshirts, jackets, sweaters, shorts, caps, ties, and other articles of clothing. Other licensed goods include key chains, watches, clocks, jewellery, mugs, glassware, stationery products, leather goods, rugs, phones and lamps.
