What is the objective/goal/mission behind The One Alliance?
To provide a wide range of entertainment to the viewers and to add value to our network affiliates by providing truly world class channels. What is the idea behind the name “The One Alliance”? Each channel in our bouquet is top of the class and number one in its genre. We offer one united platform for the best channels and the Number One platform for affiliates. Has the process of forming the company been smooth? It has been very smooth since the culture of the companies was similar. We have employed most of the employees and distributors from the parents and the JV is moving ahead in top gear. What are the channels being offered by The One Alliance & how is it different from competitors? (“variety of entertainment”) What does The One Alliance offer to cable operators? We offer a spread of entertainment options like Sony and Sony MAX and AXN to Business information like CNBC to “edutainment” channels like Discovery and Animal Planet. What are the programming initiatives/events on The O