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What is the Stacey Allaster agenda on day one?

agenda stacey tennis wta
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What is the Stacey Allaster agenda on day one?

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Allaster: Agenda one was to call many of the industry leaders prior to the announcement. One of my approaches will very much be a collaborative approach in working with our players, tournaments, management companies, grand slams, the International Tennis Federation [and] our business partners, and I really believe that by working together and using all of our energy, focusing on how we can improve our product and grow our product, we will make our sport competitive in the sports and entertainment marketplace. There has been speculation that title sponsor Sony Ericsson will exit after 2010. What is the status? Allaster: There is nothing new. We continue to be very pleased with their sponsorship. They are actively engaged; our ongoing business relationship is strong. I spoke with Sony Ericsson this morning. They have been very supportive of me and are thrilled with this appointment. … We were certainly very excited they renewed their sponsorship of the Sony Ericsson Open in Miami. That c

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