What is the target amount for the campaign?

Campaign target
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What is the target amount for the campaign?

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Benjamin

Target CPA is a Google Ads Smart Bidding strategy that sets bids to help get as many conversions as possible at the target cost-per-acquisition (CPA) that you set. It uses advanced machine learning to automatically optimise bids and offers auction-time bidding capabilities that tailor bids for each and every auction
also, you must understand how to improve distribution efficiency in order to achieve better success

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The goal is to raise $1.5 million by the date of our 40th reunion in October, 2003. This money, together with the current base of over $300,000 and current pledges for an additional $150,000, will provide a $2 million endowment that will allow the Class to meet the challenges described in the Objective Statement. It is hoped that most of our classmates will be in the position to pledge at least $500 per year over the next 5 years.