What kind of information sharing do co-branded credit cards and partnership programs require?
Co-branded credit cards provide a convenient way for customers to obtain benefits such as airline miles or to support an organization like the university they attended. These products usually require the sharing of certain transaction information with our partner in order to initiate the program and calculate the benefit. For example, in order to extend a co-branded credit card offer, our partner may provide us with names and addresses of the people who have relationships with the partner. First USA, a Chase company, requires applicants for co-branded products to consent to information sharing at the time of application. The extent of co-branded sharing is described in the cardholder’s terms and conditions.
