What makes a good toy? What should parents look for in a quality toy?
There are many factors that come into play. Obviously, we need to be sure the product is well built and safe. As a parent, I look for products that develop skills and imagination, ones that provide both structure and open-ended play. A child’s personality has to come into play as well when selecting an item. I have been guilty of buying my children something that I wanted to play with and hoping they would like it as well. There are times we need to learn from our children. How long have you been with Educational Insights, and what is it like being associated with a big name in the toy industry? I’ve been with Educational Insights for nine years. It’s a privilege working with such a fine organization. We have a tremendous responsibility to children, families, teachers, resellers, employees and the education industry. As a company, we value the opinions and input we receive on a daily basis. The development of every new product is a source of excitement, from how we envision its use – t