What steps are being taken to spin off a new beginning for the garment export industry?
The industry will certainly bounce back once the financial situation improves in the US and the EU markets. At the shop floor level, we are taking many steps. We are exploring the niche markets for garments made of organic cotton and wish to have 10% of Tirupur export share. Also, to increase the overall market share in the world market. The units are trying to reduce the cost by implementing latest concepts and systems to sustain in the global market. Much importance is being given to training inorder to enhance the productivity of both men and machinery. Efforts are being made to diversify from cotton that caters to the demand only in the summer season, to other fabrics and tap all-seasonal markets. Under the aegis of Apparel Export Promotion Council, a knitwear technology mission is being set up in Tirupur that will have a design studio, research and development centre, chemical processing department, eco Lab, fabric information, garment development department, consultancy services
