What’s driving today’s telemedicine market?
For profit making organizations, telemedicine is the strongest marketing tool to connect organization with masses. Without investing very heavily in infrastructure, by setting up a telemedicine center, your expertise and your hospital’s infrastructure can be made available at the patient’s doorstep. Also, one can get patients who require his hospital’s resources for surgeries related to his treatment. Also, one can get patients who require hospitals resources for advance treatment, surgery etc. For non-profit making and government organizations, telemedicine can provide quality and cost effective healthcare to the rural and underserved people. Market maturity is also a factor. In recent years, the awareness of telemedicine has increased greatly. In India, the government institutes like Indian Space Research Organisation (ISRO) and Ministry of Information and Technology (MIT) have realized the potential of telemedicine at an early stage and are strongly advocating Telemedicine applicati