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What’s Wrong With Japanese Game Development?

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What’s Wrong With Japanese Game Development?

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Malaise strikes Japan as gaming market shifts towards the West Screenshot from Square Enix’s anticipated Final Fantasy XIII Since Nintendo conquered American living rooms with the NES, studios from Japan have largely dominated game development. So it is a bit of a shock that they have fared somewhat poorly in recent years, declining steadily even as the industry enjoys unprecedented growth. Japanese financial newspaper Nikkei Shimbun last week dubbed the decline “The Melancholy of Cool Japan”; meanwhile gamers worldwide have shifted their attentions elsewhere, making Western giants EA and Activision-Blizzard the kings of the video game heap. How did Japanese game developers lose the hearts and minds of a consumer base renowned for its loyalty? The most damaging reason has been Japan’s inability to evolve alongside the rest of the gaming industry. The success of the preposterously popular Nintendo Wii is spurred on by mostly casual consumers, whose tendency to buy few games has damaged

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