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When so many publishers are tightening their belts and only marketing a few top authors, why is OakTara choosing to launch new authors?

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When so many publishers are tightening their belts and only marketing a few top authors, why is OakTara choosing to launch new authors?

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In the 1980s, Jeff Nesbit (one of OakTara’s co-founders) was a new-to-the-publishing-scene author. Although he had more credits than the average “hopeful writer”—as a national journalist for years with Knight-Ridder, ABC News, and others; as communications director to former Vice President Dan Quayle; and as a senior public affairs official in the federal government—he was unable to get his foot in the publishing door. Then he met Ramona Tucker (the other OakTara co-founder), who was then Director of Editorial Services at Harold Shaw Publishers (now owned by WaterBrook, a division of Random House). After reading Jeff’s y/a novels that had been collecting dust, Ramona took a big risk. She launched a y/a fiction line and an adult line at a time when only a few fiction authors (Janette Oke, Frank Peretti, and Bodie & Brock Thoene) were being published in the Christian market and folks tended to be a little suspicious of fiction as “made-up stories.” The first y/a novels she published were

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