Where Does The Money Made From Vending Machines Go?
About half of the nation’s schools districts have vending machine contracts with soft drink companies to help fund extracurricular activities. If it were not so serious, it would be funny. The irony is that a large portion of the money is given to the athletic program. The Lakota Local School District in Ohio, has a 13-year contract with Coca-Cola Co., and generates about $50,000 a year from vending proceeds, said athletic director Stu Eversole. Athletically, it’s been a very positive financial step for us, Mr. Eversole said. Without the revenue, it would put a severe debt in the financial resources of our athletic program.