Which 2009 Magazine Ads Were Tops With Young Men and Young Women?
MRI Starch Communications, a specialist in print advertising research, looked at which 2009 consumer print ads caught the attention of young men and women. MRI Starch considered 16,215 one- and two-page consumer magazines advertisements and selected the top ads in 11 major product categories, based upon the percentage of a title’s young male and female readers who report they “noted” — that is, saw or read — the ad.