Who are the citizen marketers?
Here’s a list of all the sites, people and brands mentioned or profiled in the book. Introduction • The George Masters iPod “ad” that illustrated the early potential of citizen marketer content to spread quickly via social media. • Metafilter: The tightly knit community where word of Masters’ ad spread quickly. • Gary Stein: His blog that mentioned the Masters ad is no longer online, but here’s his new blog. • Dell Hell: Jeff Jarvis and a compilation of his “Dell Hell” posts. Chapter 1: The 4 F’s Filters: • HackingNetflix.com: The citizen marketer site that’s all about Netflix (and sometimes Blockbuster). • Steve Rubel: His comments about Netflix not comprehending the gift of a citizen marketer site like HackingNetflix. • iLounge.com : A citizen marketer site dedicated to all things iPod. • StarbucksGossip.com : Jim Romenesko’s site for the latest news and discussion about Starbuck, “America’s favorite drug dealer.” • Treonauts.com: A citizen marketer blog dedicated to the Palm Treo PD
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