Who is Fathom and how does it work?
• Fathom is the entertainment division of National CineMedia, the biggest supplier of alternative programming and advertising services to the USA’s largest movie theatre chains: Regal Cinemas, United Artists, Edwards Theatres, AMC Theatres, Cinemark/Century, Clearview Cinemas, Kerasotes Theatres, Goodrich Quality Theaters, Hoyts Theatres, Marcus Theatres, Malco Theatres, National Amusements Theatres and Georgia Theatre Company. Additionally, Fathom has limited distribution in local performing arts centers and theatres in specific markets. Currently, Fathom has access to nearly 14,500 screens and over 1,200 theatres in 47 states. • Fathom’s events utilize National CineMedia’s proprietary Digital Content Network, which delivers branded entertainment to audiences across the country. Fathom beams its LIVE High Definition and pre-recorded events via satellite to audiences in our partners’ movie theatres. • Fathom gathers premiere content from top entertainment producers around the country,