Who oversees Ready Army and how was it developed?
Ready Army was developed by the Headquarters Department of the Army, Installation Preparedness Branch, Army Emergency Management Program. The campaign expands upon the national Ready campaign from the U.S. Department of Homeland Security (DHS) and the Ad Council to provide targeted information to support the unique needs of our Army Community stationed around the world. Ready Army materials and messaging are consistent with the DHS Ready campaign, Red Cross and Centers for Disease Control and Prevention. Army specific messaging has been developed in coordination with the respective Army experts and communicators.
