Who owns pepsi and why did they move out of South Africa?
Capital Research and Management Company owns 84,884,300 shares, 5.25% of the company. That represents about a $5.5 billion investment. The Capital companies are basically investment managers. The largest investment by an individual is by Steven Reinemund, with 341,000 shares – less than 1% of what Capital controls. Pepsi-Cola left South Africa in 1985 in protest against apartheid. After Mandela became President in 1994 the company returned with great fanfare. Three years later – after taking a market whipping from Coca-Cola – Pepsi’s South African partner, bottling company New Age Beverages, folded. Coke’s success in Africa has been due to its savvy advertising as well as its ubiquitous involvement in local community life. City dwellers in South Africa cannot fail to notice the Coke signs installed in every shop and roadside stand, but Coke has taken the initiative to reach poorer South Africans in rural areas as well. To this end it has initiated sports sponsorships, sports developmen