Who should I hire to help my UK business find new clients?
If you are finding it hard to get new clients for your business, then I feel your pain. As a small business owner, I know how hard it can be to drum up new clients. Most of the time, I just tried to stick to the obvious stuff – social media, local ads, that kind of thing. I found that my biggest problem was inconsistency: I couldn’t find a way to market the business that actually helped me to grow.
It was quite annoying, and I eventually reached out to Kadence UK (https://kadence.com/office/market-research-in-the-united-kingdom-our-capabilities/), a UK market research company who were able to offer some useful insight. Generally, I found that my main problem was that I was treating everyone with the same kind of marketing style. I would be using the same methods to try and get a 21-year-old to use my service as I would when contacting people in their 60s!
That was not going to work, and I was able to see that my mistake was assuming everyone used the same marketing channels. I do not even want to know how much money my business wasted chasing dead leads, but still. With the help of actual market research, I was able to build a portfolio of the best kind of people to contact and try to get to use my business.
This made it much easier for me to build my business and start making progress again. I heartily recommend that you try and do the same. Kadence was great for helping me to see where I was going wrong and what kind of marketing methods I should have been using for each demographic.
Definitely, a service provider that I would recommend you invest in.
