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Why am I sent to BrainFox to open an Instant Navigation account and manage my campaign? What is the connection between the two brands?

April 26, 2017account brainfox brands Campaign connection Instant manage navigation sent

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Why am I sent to BrainFox to open an Instant Navigation account and manage my campaign? What is the connection between the two brands?

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Instant Navigation and BrainFox are both owned by 360i and share some technology that allows advertisers to run two ad delivery methods (CPC and CPV) off of one keyword based campaign. Advertisers sign up in BrainFox, load their campaigns into BrainFox, manage their campaigns and reporting through BrainFox, and receive delivery through both the BrainFox Affiliate Network and the Instant Navigation Publisher Network.