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Why are the firm’s matching contributions to the CBF Investing in Justice Campaign treated separately?

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Why are the firm’s matching contributions to the CBF Investing in Justice Campaign treated separately?

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The CBF’s annual Investing in Justice Campaign is a communitywide effort through which thousands of individual lawyers at Chicago law firms and corporations come together to build the capacity of our pro bono and legal aid system. 100% of the proceeds from the Campaign go directly for CBF grants that advance this purpose. Because the Campaign is geared towards individual lawyers and is intended to raise funds above and beyond what law firms already are giving to the cause, firm matching contributions for the Campaign are treated separately from the firm’s core contributions to our community’s legal aid organizations and to the CBF. Matching contributions underscore the firm’s commitment to the Campaign and are a proven incentive for increasing individual giving; even a partial match from the firm has been shown to increase individual contributions, and that impact increases as the amount of the match increases.

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