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Why are Toughbooks seemingly more expensive than other laptops?

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Why are Toughbooks seemingly more expensive than other laptops?

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Although the initial expense for a Toughbook is often somewhat higher than competing brands, studies have demonstrated that the true cost of owning a Toughbook over the life of the laptop is actually less than other equipment. These studies take into consideration cost of repair, downtime, technical support, lost productivity, and replacment. Because Toughbooks fail at a fraction of the rate that other laptops do, their value is realized over the next 3-5 years and not just at the time of purchase.

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