Why ask parishioners for different amounts? Wouldn’t dividing the parish goal by the number of households be easier and fairer?
It would certainly be easier. However, it would definitely not be fairer and would ensure that the parish does not reach its goal. We all give to our parishes in varying degrees. For whatever reasons, some give little or nothing. While all parishioners should be given an opportunity to participate, those with little giving history are least likely to give to a campaign like this. Therefore, asking for equal amounts from everyone would put a parish goal in jeopardy. However, if we ask for different amounts based on past generosity and commitment to the Church, we challenge all to give as they are able, according to their blessings.