Why did FreeLife conduct the 30-day GoChi™ antioxidant study?
Many juice products talk about their high antioxidant scores based on a chemical reaction test known as ORAC (Oxygen Radical Absorbance Capacity), but that only measures antioxidant potential in a test tube. It can’t determine if an antioxidant will actually work in your body, and that’s a far more important thing to know. Sadly, many high-ORAC fruit antioxidants are poorly absorbed from the digestive tract, or not at all. That was the conclusion of a landmark 2004 study reported in the American Journal of Clinical Nutrition (Am J Clin Nutr 2004; 79: 727-47).