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Why did TrueBlue change its name from Labor Ready?

April 26, 2017labor ready TrueBlue

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Why did TrueBlue change its name from Labor Ready?

1 Answer

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We operate as one company with multiple brands in the ‘blue collar’ staffing market. Renaming the company provides a clear distinction between the parent company and each of our brands and brings focus to our vision to be the leading provider of blue-collar staffing.