Why do companies commission Music for their productions?

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Why do companies commission Music for their productions?

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What ever your subject matter, and whatever your reason for making a programme, getting your message across to the listener is of primary importance. It has been long accepted that music plays a vital part in ensuring that the message is not only supported, but that it introduces that all important entertainment value that keeps the viewer glued to their seats. Music 4 Docs believes that composing music to well crafted pictures can give a production strength and vitality that simply sourcing off-the-shelf music can never achieve. The Composer Joss Sanglier has been composing music for a variety of media productions for nearly 20 years. In this time he has worked on productions for British Path News, Carlton Productions, Discovery, British Airways, The Cystic Fibrosis Trust, Philips, Blue Book Films, Transmedia and many more. His compositions have ranged from daft jingles for advertising to full orchestral compositions for flagship documentaries – and even the odd crazy ident for Andi P