Why do manufacturers test products at Hill Top?
Companies test products at Hill Top for a variety of reasons. Primarily, companies place studies with Hill Top Research in order to test the safety of their products or to support claims that they wish to make about their products. Safety tests determine whether a product causes significant or unexpected reactions with study participants. Other studies conducted by Hill Top support claims. These tests are designed to document the efficacy of a product or population preference. These results are commonly used in advertising. Commercials that tout a stronger antiperspirant or a more efficient moisturizer are making claims proven by research data collected by facilities such as Hill Top Research.