Why do so many celebrities launch fashion lines?
I bet they don’t even know how to darn a sock. Marcus Elms, by email As Tom Cruise says in Jerry Maguire – for no obvious reason, if my repressed memories serve – “We live in a cynical world; a cynical, cynical world.” As if to prove it, here we have Marcus pooh-poohing the idea that Kate Moss’s move into a fashion brand was born out of a love of stitching as opposed to, I don’t know, a panicky desire for some guaranteed publicity now she is moving north of her 35th year, which is basically 129 in model years. And really, Marcus, do you not think that Beyoncé likes nothing better than spending a night in, darning Jay-Z’s sock? Yes, one of his 99 problems is having hole-prone knitwear but, as the man said, “The bitch ain’t one.” She sure ain’t, not with her skilful way with the needle. But let’s compromise, Marcus, and say, OK, maybe some fashion-range-designing celebrities think “a needle and thread” is actually some faux-gritty drinking venue in Manhattan’s meatpacking district. Yet t
