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Why do some regions get the printed manual with a mix of three languages?

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Why do some regions get the printed manual with a mix of three languages?

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SONAR sales are growing outside the U.S. Using multi-language printed materials helps us supply products more flexibly in certain regions, while meeting local language requirements and regulations. This in turn helps us keep the prices lower than they would otherwise be (printing costs are much higher, per item, for smaller quantities). Longer term, we look forward to higher sales volumes and therefore the ability to supply more printed material on a per-country basis.

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