Why does my website need to be optimized for the iPhone, doesn’t it appear like it should?
The beauty of accessing the internet through an iPhone is that it’s like going online through your desktop or laptop computer: the internet in its full glory. Here’s the catch: you’re viewing the world wide web through a much smaller screen. Most websites are designed to display information on an average, full-sized computer, and as a result do not translate well to the iPhone. Much of your site may be hard to read, requiring your visitor to zoom and scroll to view your information. Links may be too small to touch, making it difficult for users to navigate your site or contact you. A site that’s optimized for the iPhone is easy to use without sacrificing your brand identity and essential information.
