Why is Clive Christian No. 1 the most expensive perfume in the world?
Our perfumes go through a triple extraction process that reduces precious essential oils into a paste, literally. The No. 1 is made with no reference to cost. With a limited quantity of 1000 bottles each year, the absolute form of No. 1 is the ultimate luxury. What does perfume mean to you and your father? My father is an idealist and a perfectionist. When he brought this absolute perfume back in 1999, he really did not care how much production would cost, or how many people would purchase it. For him, it was a matter of saving a lost art. For me, I have always remembered my loved ones by the scent that they wear, because smell is the most enduring memory that the human brain retains throughout life. Since the beginning of civilization, perfume was used as a symbol of power and nobility. Cleopatra had the sails of her ship soaked in rose perfume to enchant Anthony, who would smell her arrival way before she went ashore. Emperor Nero used perfume to express his power and control the Eng
You’re right. Smells are a deep part of human memory; they connect us to meaningful memories in our lives of loved ones. And perfume plays an essential role in creating the image of a person in our memory. This scent is valuable to you because it is associated with your father. I recently visited a decant store for a perfume for my husband and stumbled upon a fragrance that has always been associated with my grandmother. Unfortunately, my grandmother passed away a few years ago. But thanks to this bottle, it was as if I could smell her scent next to me again. She seemed to be there for a moment. I believe that the value of any perfume lies in the emotions and feelings that they evoke in us.
