Why is it environmentally friendly when it uses plastic packaging?
Normally, at least 90% of a packaged soft drink is water and transporting the heavy water around the world by sea, air or land is very damaging to the environment. Transporting compact, empty pouches and concentrated juice is much better as it weighs about 90% LESS than the equivalent packaged product. Much less material is used in a pouch compared to a PET bottle which helps the environment too, and finally, the machine flash chills a small amount of water, using much less energy (and electricity!) than a conventional vending machine, saving about £1000 in electricity alone over the life of the machine.
