Why is it that almost every ad filmmaker wants to become a feature film director? Can we safely say that advertising is a training ground for potential movie makers?
A. I feel the training ground concept works both ways. One can learn from both feature films as well as ad films. Today, after having made Parineeta, I feel more confident while making ads. I have learned better ways to show human emotions, which is required for both a television commercial and a feature film. Similarly, while working for the Coke Bengali commercial, I started doing audio-boarding. Now it has become a habit with me. I did it while working for Parineeta as well. In a feature film, one has a better chance of playing with peoples emotions. People get to watch the movie on a big screen, in a dark theatre. The advanced sound effects also completely grab the audience. The ambience completely engrosses the viewers with the storyline. For two and a half hours, people live in a different world. However, while watching a television ad, for instance, there are too many distractions. I guess the feeling of capturing so many people at the same time, and making them live your story
Related Questions
- Why is it that almost every ad filmmaker wants to become a feature film director? Can we safely say that advertising is a training ground for potential movie makers?
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