Why is Starbucks VIA the best instant coffee to-go stick?
For one of our expert chefs, the difference between Starbucks VIA and other brands was elemental: It “tasted like fresh-brewed coffee.” Each of the aroma and flavor notes listed above — from earthiness to caramel — was evident in each sip, and the coffee delivered appropriate richness in its appearance and texture. This judging was for instant coffee to-go sticks, not including multi-serve instant coffee or other coffee products.
