Why is TRU NONI juice expensive?
When compared to other common fruit juices found in you local retail store, TRU NONI is more expensive. The main reason is expensive price of land in Hawaii needed to grow this special fruit and the ever increasing transportation costs to get the finished product to you. But, when compared to other Noni juice products both 100% pure and those highly-diluted with cheaper ingredients, we offer some of the lowest prices anywhere that also includes free shipping.