Why local SEO is important for a website or local businesses?
If you are having local business and want to grow your business in your targeted location or want to reach your targeted audience, then you need local SEO for your business website. By using local SEO properly, you can beat your competitor in your location or area.
Marketing is important in growing any business. A growing customer base is a huge factor for a successful business. That being said SEO is the best way to bring new customers into your business. If your website is functional and can bring in customers, SEO is the make or break for increasing web traffic. 66% of all Google search results do not leave the first page and 33% of search results end up on the very first result. That means being placed higher on sites like Google and Bing can drastically increase the chances of customers going to your website, especially when using popular keywords. SEO is the complete optimization of a website because search engines rank sites based on quality and optimization.
SEO is a perfect tool for the small business owners, it will target the audience in the area where business is established. Here are few requirements which is important to follow:
- Meta data (titles, descriptions);
- On-page/off-page SEO;
- Visual perception, for example – wordpress portfolio themes;
- Link Building (getting links);
- Social Media Activities etc.