WordPress website plugins
The simplest way is to add personal touches, like live chat or customer support services, to your website. People are just people and they enjoy personal approach. They like having someone around they can share their problems with. Thus, providing such customer services you can make your business more successful. Look here for examples https://www.templatemonster.com/blog/best-customer-service-chat-plugins-wordpress-2017/ it is best plugins for WordPress.