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How are the inventions marketed?

inventions marketed
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How are the inventions marketed?

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Once JHTT has decided to retain title to an invention, the inventor will be asked to provide the following: a non-confidential marketing summary (template supplied by JHTT); a keyword profile form (supplied by JHTT); and PDF files of relevant publications. This information allows JHTT to market the invention through the JHTT website and other Web-based technology marketing services. JHTT also uses this information to promote the technology through regional and national technology fairs, and to provide confidential information to licensing inquiries. In the event of a licensing interest, a Non-Disclosure Agreement will be executed between the University and the potential licensee (the Company).

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*Sadly, we had to bring back ads too. Hopefully more targeted.