Yes. We did thorough research on the plants, oils and herbs that went into our products to find those that are most effective on a sensitive-skin dog. Aloe vera, a main ingredient in Organic Oscar™ products, is known for its soothing properties. Before putting our products to market, we conducted a study under veterinarian supervision. Canines from different breeds, different age groups and with different dog skin problems were washed every two weeks with their regular shampoo for a few months. Then, a veterinarian would check them monthly. The pet owners then switched to Organic Oscar brand shampoo and conditioner. A veterinarian continued checking the dogs monthly. A survey was conducted by the pet owner and the veterinarian, and the results showed shinier coats and softer skin for all dogs and decreased irritation, redness and itchiness for some dogs.