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What is the difference between Exclusive Offers by E-mail and newsletters?

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What is the difference between Exclusive Offers by E-mail and newsletters?

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The Exclusive Offers By E-mail selection provides you with an individual offer from American Express, by e-mail each week, selected for you based on the Card you hold. Your Card Newsletter, like BlueFlash or “Platinum Experience” contains information about your Card features, benefits and rewards specific to the Card you hold.

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*Sadly, we had to bring back ads too. Hopefully more targeted.