What is Zattoo?
What the service offers Content range, platform and usage Marketing strategy and message Core vision is to provide linear TV channels via PC Business model and strategy Revenue strategy Content acquisition costs and processes Next steps Internet TV competition Quality of content, convenience are key differentiators Table of figures Figure 1 Zattoo Player screen Figure 2 Zattoo viewer age and gender distribution for UK and Switzerland, 1Q08 Figure 3 Zattoo usage survey: ‘I use Zattoo because’
What the service offers Content range, platform and usage Marketing strategy and message Core vision is to provide linear TV channels via PC Business model and strategy • Revenue strategy • Content acquisition costs and processes • Next steps Internet TV competition Quality of content, convenience are key differentiators Table of figures Figure 1 Zattoo Player screen Figure 2 Zattoo viewer age and gender distribution for UK and Switzerland, 1Q08 Figure 3 Zattoo usage survey: ‘I use Zattoo because’
Zattoo is a legal new TV distribution service transmitting the world’s most popular channels in unprecedented quality onto users’ computers. Zattoo is free and works without additional hardware. Users download the software, the Zattoo player, from the company website and can watch free TV on their computers in minutes. Other than broadcasters’ own online simulcast offering, Zattoo operates like a channel aggregator, allowing users to switch between different channels in one player installed on their laptop. The Zattoo player is available for all current operating systems (Windows XP and Vista, Mac OS X, and Linux). Zattoo has offices in Ann Arbor, Michigan (USA) and Zurich, Switzerland.
Zattoo is an online TV player. Users download the player from http://zattoo.com and can watch live TV from the top broadcasters on their computers within minutes. The Zattoo player is available for all current operating systems (Windows XP and Vista, Mac OS X, and Linux). Just add broadband. http://zattoo.com For further information please contact: Alex Guest Phone: 07715 119 645 Email: alex@zattoo.com Twitter : @AlexGuest This press release was distributed via Response Source, a service from Daryl Willcox Publishing, on behalf of Zattoo. For more information visit http://www.dwpub.
