What way South African Airways has played an important role in increasing traffic to/ from India?
Like any other airline, all modern facilities are available on board. We provide Asian hospitality without compromising on any service element. Keeping the Indian passenger in mind, we make sure there are Indian newspapers and magazines. We have Indian meals on board. We have also sent Indian chefs to train their counterpart in Johannesburg to ensure quality and taste standards. We have Hindi announcement on board and choice of Hindi films. As South African Airways is the national carrier of South Africa, that itself made a big difference. The events that took place there brought us in the limelight, which motivated people to talk to us, as we are the direct carrier to South Africa. Being the official carrier for the Cricket World Cup also helped. So I think lot of things helped us to be top of the mind recall.
