Advertise My Website – Which Methods Work?
Anybody that’s ever spent any time online knows that the web is covered with ads. Anywhere there is a little extra screen space, you’ll likely see something be promoted. So, with all the ads on the internet, which advertising methods actually work to bring your site targeted traffic? When a client asks me, “How do I advertise my website?”, these are the methods I introduce them to first… Google Adwords and Other Pay Per Click Advertising Services You’ll often see “pay per click” referred to as PPC. When you do a search on Google or another search engine, you’ll see “sponsored links”. These are PPC ads. In a nutshell, the advertiser chooses a set of keywords, and when someone looks for those keywords, their PPC ads come up. The advertiser bids a small amount on the ads, and each time someone clicks on the ad, you have to pay your bid amount.