Well, Schlitz was the common beer in the US then. This is an article from 1934. Don’t Say Beer, “SAY SCHLITZ”; 1934 slogan. The gossip in 1934 was about the common council’s banning of “come-on girls”, the women who solicited drinks and plied an older trade in some of the newly reopened taverns. People also talked that year about the state code authority’s order fixing beer prices at 5 cents for a seven ounce glass and 10 cents for a 14 oz glass. Gone was the big 32 oz schooner which had sold for a nickel, and later for a dime. “A nickel a Schnitt is too much!” was the cry heard in taverns. (Schnitt means “cut”, in German, and hence, an abbreviated glass of beer.) 7-195 By 1947, inflation was starting to kick in post WWII. A dime was the average price for a bottle (pint) of beer. Coke insisted that it hold it’s price at a nickle a bottle all the way until 1960. Oil was 15$ a barrel (compared to over $60 a barrel now) Gas was 25 cents a gallon. A hershey bar was a nickle and so was a ba