Can I advertise on SpamCop?
Help for abuse-desks and administrators These are questions commonly asked by Internet Service Providers. Users of SpamCop need not read this (skip on down a few sections), but may find it interesting. You have probably arrived here because of a SpamCop report. Please read the introduction for information about the report you are viewing.
Advertising is now available on the SpamCop.net website. Your 468×60 banner will run in a regular rotation on free users’ pages. Paying members do not see banners, nor are banners shown on some peripheral pages (such as the FAQ). Banners are shown to users on the home-page and during spam processing as well as on other pages, such as the help center and statistics pages. They are also shown to anyone responding to SpamCop reports through the web site. In all, you should expect at least 20,000 impressions per day from SpamCop. How that translates into click-throughs or purchases is of course questionable. To buy a month of 100% coverage (only your banner(s) appear on the spamcop site) costs $1000. That’s a CPM (Cost per thousand impressions) of only $1.66! ($1000 for 600K impressions). For reference, OSDN, publishers of slashdot.org charge $5.71 CPM for a similar banner. The Wall Street Journal charges anywhere from $22 to $95 CPM.
