Can “Show Business” and “Show Ethics” Coexist in Sports Agency?
The role of a sports agent is to be the ultimate protector of his/her client and to represent his/her clients interests zealously. However, as the realm of professional sports has evolved into a highly lucrative business, it has become increasingly more convenient to both overlook and undervalue the industrys most fundamental interest, namely the protection of its players. Tempted by the lure of the almighty dollar, it is now commonplace in todays society to cast players interests aside for the more appealing objectives of monetary gain and the economy of sport. In theory, sports agents exist to combat this temptation through their very definition. Yet, the ever-present ethical dilemmas and conflicts of interest inherent within the present-day sports agents practice, coupled with the overwhelmingly negative connotation that emanates from the mere mention of the words sports agent, suggests that this is most certainly not the case. Ironically, the very evil that the profession of sports
